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Capturing Your Unique Culture & Elevating Your Digital Presence
Our Story
At CBA Culture Marketing, we specialize in social media, web, and brand strategy for the construction industry. We don’t just create content; we strategize and create in service of a goal. We don’t just post; we roll up our sleeves in the comments, and we spend more time cultivating the interactions that turn followers into clients or customers.
Walking The Walk
Our specialized digital and social media services are meticulously designed to amplify your business's voice and presence in an ever-changing media landscape.
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Talking The Talk
We pair years of experience with media expertise to create scroll-stopping strategies that unearth your brand’s true potential.
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If you wouldn’t do shoddy work, don’t have a shoddy website.
Growth For The Construction industry
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What We Offer
We help elevate your entire digital presence by focusing on quality leads over quantity.
Social Media Marketing
We develop comprehensive social media strategies tailored to your brand’s goals.
Content Creation
We handle it all from professional videos, photos and drone footage.
Social Profile Management
Our team designs visuals that keep your brand polished and consistent.
Paid Advertising
Promote yourself online with paid advertising, drawing in a larger audience.
Web Development & Design
We create responsive, beautiful websites that set you apart from your competition.
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Our Portfolio
Our Portfolio
Our Portfolio
Our Portfolio
Our Portfolio
Our Portfolio
Our Portfolio
Our Portfolio
Our Portfolio
Built On Results
We measure our work the way you measure yours: by what it produced. Here is what a year of it did for three construction clients.
4.5M
views in one year
A full year of social media and content production for Cherokee Brick, put in front of the builders, architects, and homeowners who spec brick.
700+
leads and over $1M in sales
Twelve months of Google Ads and social media for Action Gypsum Supply, written for how contractors actually search for drywall and supply.
2
Golden Trowel Awards, one project
Hoggatt Masonry swept the 2026 Golden Trowel Awards with both the Honor and Excellence awards. Our photography of their Sienna project carried the submission.
Straight Answers
The questions contractors ask before hiring us, answered the way we’d answer them on a call.
Does a construction company really need social media?
Your buyers already check. Before a GC signs a sub or a homeowner signs a builder, they look you up, and a dead page reads the same way an empty jobsite trailer does. A working feed does the reference check for you: finished projects, crews at work, proof you’re active. It recruits, too. Good hands scope out employers the same way clients do.
Do I really need professional photo and video?
Your content is building rapport before anyone picks up the phone. Buyers size up the caliber of your operation from what they see, and a client about to spend a million dollars with you expects marketing that looks like million-dollar work. Professional photo and video signal the same standard you hold on the job site. Phone clips have their place day to day, but the work that wins the contract deserves better than a shaky walkthrough.
How much should a construction company spend on marketing?
The industry benchmark for companies under $5M is roughly 7 to 12 percent of revenue across all marketing. On paid search specifically, most contractors need $1,500 to $3,000 a month in ad spend before results get consistent. The number that matters isn’t cost per lead, it’s cost per closed job: if one $15,000 project comes from a month of ads, the budget answered its own question.
How long before Google Ads start producing leads?
Paid search can produce leads in the first week; it’s the fastest channel there is. Steady, efficient lead flow takes 60 to 90 days of tuning: the first month is data, the second is optimization. Organic social and SEO are slower builds that compound. Anyone promising everything overnight is selling you something.
Do you only work with construction companies?
Construction is the specialty: builders, suppliers, GCs, and the trades. It’s where we know the language, the buyers, and what closes. We also serve hospitality and food and beverage, but if you’re in construction, you’re talking to people who spend time on job sites, not just behind screens.
Why not just hire a generic marketing agency?
A generic agency can run ads. It can’t tell a good pour from a bad one, and it writes captions that sound like nobody ever stood on the site. We speak the language your buyers speak, which is the difference between content that gets scrolled past and content that gets a call. You wouldn’t hire a framer to run electrical. Don’t hire a generalist to market construction.
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Let us show you why we are the number-one pick for the construction industry.
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